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INFORMATION

In 1901 “Mercedes” became the trademark of automobiles manufactured by the German company “Daimler Motoren Gesellschaft.” Founded by Gottlieb Daimler in 1890, the company initially produced ship and aircraft engines. As production of automobiles was added, the company incorporated a three-ended star as a logo to symbolize their success in air, land, and water. In 1926, “Daimler” merged with “Benz” and the star was then encircled with a laurel wreath. In 1998, “Daimler-Benz” and “Chrysler” united into one transnational concern known as “DaimlerChrysler”. The Mercedes brand has long been associated with luxury and prestige. Most modern Mercedes-Benz automobiles fall into logical model name groups: C-class, E-class, and S-class.